{"product_id":"elarabel-batwing-sleeve-ruched-waist-maxi-gown","title":"Avajean™ | Ruched Waist Maxi Gown","description":"\u003ch2 style=\"text-align: center;\"\u003eDraped Sleeves, Ruched Waist, Room-Stopping Calm\u003c\/h2\u003e\n\u003cp\u003eYou walk in and heads turn: and you don't have to adjust a thing.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThe sleeves fall soft over your arms, covering them without hiding them.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe ruching gathers through the waist, so the fabric skims your middle instead of clinging to it.\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0907\/6713\/0987\/files\/gif-back-detail-turn.gif?v=1790063595\" alt=\"\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNo shapewear. No tugging.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eJust you, standing still, looking like the most put-together woman there.\u003c\/p\u003e\n\u003ch2 style=\"text-align: center;\"\u003eCut wide through the middle: the ruching skims the stomach instead of clinging\u003c\/h2\u003e\n\u003cp\u003e✓ \u003cstrong\u003eCover your arms without looking covered up\u003c\/strong\u003e\u003cbr\u003eThe batwing sleeves drape long and soft from shoulder to wrist. Movement, not bulk, so your arms stay private while the gown still reads glamorous.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0907\/6713\/0987\/files\/cell-3-nb2_cefb2c0b-70b1-4654-92c6-90801119c678.png?v=1790063596\" alt=\"\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e✓ \u003cstrong\u003eA carved waist with zero shapewear\u003c\/strong\u003e\u003cbr\u003eGathered fabric runs across the bodice and waist, pulling the line in where you want it. You get the shaped middle without anything squeezing underneath it.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0907\/6713\/0987\/files\/cell-1_320e3b47-fd9c-45a3-9303-39a5bced20fe.png?v=1790063595\" alt=\"\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e✓ \u003cstrong\u003eOne gown, six ways to not repeat yourself\u003c\/strong\u003e\u003cbr\u003eSix colorways, so the gown you wear to the fall wedding isn't the gown in the holiday photos. Same flattering cut, different you.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0907\/6713\/0987\/files\/cell-4-nb2_39f8638f-f79e-40ec-afcb-7b854ff475bb.png?v=1790063596\" alt=\"\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e✓ \u003cstrong\u003eFloor-sweeping drape that moves when you do\u003c\/strong\u003e\u003cbr\u003eLightweight polyester falls smooth and long instead of standing stiff. It swishes on the turn and lies flat in photos, no wrinkled lap at the reception table.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0907\/6713\/0987\/files\/cell-5-nb3_d651d9e2-29c9-4261-a113-015e1af406a7.png?v=1790063596\" alt=\"\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat you get today\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAvajean floor-length gown\u003c\/li\u003e\n\u003cli\u003eDraped batwing sleeves for full arm coverage\u003c\/li\u003e\n\u003cli\u003eRuched bodice and waist for a shaped middle\u003c\/li\u003e\n\u003cli\u003eSix colorways to choose from\u003c\/li\u003e\n\u003cli\u003eFree tracked shipping\u003c\/li\u003e\n\n\u003c\/ul\u003e\n\n\u003cp\u003eTry Avajean today and get your draped-sleeve, ruched-waist gown before this season's batch sells out.\u003c\/p\u003e\n\u003cdiv style=\"background-color: #f7f7f7; padding: 16px 18px; margin-top: 16px; border-left: 3px solid #5A7F7B;\"\u003e\n\u003cp\u003e\u003cbr\u003eTry Avajean at home for 30 days.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch4\u003eFrequently asked questions\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eCan I wear a bra with the batwing sleeves and ruched bodice?\u003c\/strong\u003e\u003cbr\u003eYes. The bodice is opaque and the shoulders are covered, so a regular or strapless bra works fine. Many women find a smooth-cup bra sits best under the gathered fabric.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWill the ruching stay gathered after I sit down all evening?\u003c\/strong\u003e\u003cbr\u003eIt will. The gathers are sewn in, not pressed in, so they hold their shape through dinner and dancing. A quick smooth-down with your hand is all it needs.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes it need to be hemmed if I'm wearing flats?\u003c\/strong\u003e\u003cbr\u003eIt's cut floor-length, so at 5'4\" and under you'll likely want a heel or a short hem. Try it on with the shoes you plan to wear before the event to check where it lands.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow do I pack it for travel without creasing?\u003c\/strong\u003e\u003cbr\u003eFold it loosely along the seams and hang it in the bathroom during a hot shower. The polyester relaxes out of soft creases in about 10 minutes.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eStep 1: Step into the gown from the top and pull the bodice up over your waist.\u003c\/li\u003e\n\u003cli\u003eStep 2: Zip or fasten the back, then smooth the ruching flat with your palms from the bust down.\u003c\/li\u003e\n\u003cli\u003eStep 3: Let the sleeves fall naturally from the shoulder, don't push them up. Give the skirt one shake to let the drape settle.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eSpecifications\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eSize: Floor-length gown; see the size chart tab for bust and waist measurements\u003c\/li\u003e\n\u003cli\u003eMaterial: Soft, lightweight polyester with a smooth drape\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to wash\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eMachine wash cold with similar colors\u003c\/li\u003e\n\u003cli\u003eDo not bleach\u003c\/li\u003e\n\u003cli\u003eHang dry, then steam out any soft creases\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Elena Harper","offers":[{"title":"Silver \/ XS","offer_id":56546838610262,"sku":null,"price":69.95,"currency_code":"USD","in_stock":true},{"title":"Silver \/ S","offer_id":55920705077590,"sku":null,"price":69.95,"currency_code":"USD","in_stock":true},{"title":"Silver \/ 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